Quality Leads

Lower Cost Per Leads



We Believe in Delivering Results

Home Renovation Leads Through Google Ads

A local home renovation company wanted more customer leads but faced tough competition. We ran Google Ads targeting homeowners searching for remodelling services in their area.

The Campaign:

Ads highlighting the company’s services and experience

Landing pages letting people request quotes easily

Targeting specific neighbourhoods the company served

The Numbers:

58K ad clicks from interested homeowners (Dec 2023 – Feb 2024)

477 leads captured who requested quotes

Average cost of ₹633 to get each new lead

Total spent = ₹302K over those 3 months

The ads worked really well, especially around times when more people look for renovation services. The company got a steady flow of high-quality leads from motivated homeowners looking to renovate. A nice boost to their business from a smart Google Ads approach.

Boosting Student Enrollments Through Google Ads

The Business: A leading online education platform in India offering courses, training programs, and learning resources for students across various subjects and levels.

The Goal: Increase student enrollments and user registrations on the platform through targeted digital marketing efforts.

The Google Ads Strategy:

Search and display campaigns highlighting the platform’s course offerings

Location-based targeting in major educational hubs across India

Optimized landing pages and registration flows for a seamless experience

Continuous campaign monitoring and optimization based on performance data

The Results (16 Dec 2023 - 18 Feb 2024):

Total Ad Spend: ₹1.5M

New Student Registrations: 2,120

Cost per Registration: ₹715.36

Conversion Rate: 3.56%

Through this strategic Google Ads campaign, the online education platform successfully attracted over 2,100 new student registrations at an efficient cost of just ₹715 per registration. 

Despite variations in demand, the consistent 3.56% conversion rate demonstrates the campaigns’ effectiveness in reaching and converting the targeted student audience across India.

Generating Cost-Effective IT Sales Leads Through Google Ads

The Business: A leading IT solutions provider in India, offering a range of enterprise software, cybersecurity, cloud computing, and consulting services to businesses across industries.

The Goal: Drive a consistent flow of high-quality sales leads and opportunities at an optimal cost-per-conversion.

The Google Ads Strategy: Performance Max Campaigns

Fully-automated campaign optimized with machine learning

Ads dynamically served across Google’s properties based on user signals

Smart bidding to capture converting customers across channels

The Results (Nov 1, 2023 - Jan 23, 2024):

Conversion Rate: 1.51%

Clicks: 11K

Conversions: 465.32 (sales leads/opportunities)

Cost per Conversion: ₹675.25

Through Google’s Performance Max solution, the IT firm successfully generated over 465 qualified sales leads and opportunities at an efficient ₹675 cost per conversion. Despite fluctuations, the 1.51% conversion rate highlights the campaign’s effectiveness in delivering relevant ads to audiences with a genuine interest in IT services.

By leveraging machine learning and automation, the Performance Max campaign optimized itself to capture converting prospects across Google’s vast advertising ecosystem. 

Generating IT Leads For Enterprise Clients with Google Ads

The Objective: Generate a steady stream of high-quality B2B sales leads and opportunities from businesses actively seeking IT solutions.

The Google Ads Approach:

Search and display campaigns targeting relevant B2B keywords and audiences

Compelling ad messaging highlighting the firm’s IT expertise and solutions

Optimized landing pages and lead capture flows for a seamless experience

The Results (Jan 2024 - Apr 2024):

Clicks: 4.38K (from interested businesses)

Conversions: 286.99 (qualified sales leads/opportunities)

Total Cost: ₹542K

Cost per Conversion: ₹1.4K

Through this strategic Google Ads campaign, the IT solutions provider successfully generated nearly 287 qualified B2B sales leads and opportunities at a competitive ₹1,400 cost per conversion. Despite fluctuations, the consistent lead volume demonstrates the effectiveness of the targeting and messaging in resonating with businesses actively seeking IT services.



  • When you’re responsible for growing a business, the last thing you need is…
  • Unpredictable results. X
  • Uncertainty about what to do next. X
  • A constant cycle of feast or famine when it comes to sales. X
  • These challenges are often caused by focusing on the wrong Google Ads metrics.
  • Google tells you to pay attention to things such as optimisation score, clicks, impressions and reach.
  • Of course, if you follow Google’s rules to the letter, you’ll be more likely to line their pockets while you miss out on valuable sales.
  • Although we track those metrics, we focus on what matters most to your business…
  • Our team makes sure that you are generating the best possible ROI.
  • As you read on, you’ll see how we deliver revenue-generating traffic to our client’s websites while their competitors fight over the scraps.

How are we different?

  • Most agencies are not fit to bring in quality leads. Their strategies are out touch and they don’t understand the inner workings of your business.
  • We’ve worked with B2B and B2C businesses for almost a decade, I know what you care about.
  • Not rankings, not traffic, not colorful charts and not even leads. New customers.
  • Our entire process is built with that goal in mind, which is why we’re so damn effective at what we do.


Super High Converting landing Pages

We focus on each part of landing page elements including headlines, sub-headlines, bullet copy and all the design. 

Attention to Most Converting Keywords

We do not work on random keywords and waste money on informational keywords. Only revenue generating keywords are let in

Click-worthy Ad Copies

You get just a few words to interrupt folks and make them a lead. Our arsenal of battle-tested ad copy tactics like Pattern Breaking, Open Loop Secrets, and Relativism will quite simply force eyeballs your way every time.

Advanced Funnel Diagnostics

Guesswork is for chumps. We utilize cutting-edge funnel analytics to deconstruct every component. From ad to landing page to offer to close, we can pinpoint exactly which elements are bringing us leads and revenue and which need to get swapped out.

Optimization: The Constant Profit Maximizer

We never stop optimizing. You see, we’re addicted to constant improvement.

Using our laser-focused funnel diagnostic tools, we can pinpoint the exact landing page elements, ad copy bullets, even Colors and font sizes that are acting as customer repellents. We promptly swap those profit-chokers out for high-voltage conversion components through merciless A/B split-testing.

Our Pricing



For businesses in initial phases and want to see results



For businesses who are ready to scale



For businesses who need loads of leads/sales and ready to crush


Why should I hire you instead of doing Google Ads myself?

While you could certainly try to manage Google Ads campaigns yourself, you’d be missing out on our decade’s worth of hard-won experience and meticulously developed strategies. We live and breathe this stuff daily, obsessively analyzing what works (and what doesn’t) through mountains of testing data.

What makes your landing pages so effective?

Most landing pages are really just lukewarm timings of the same feeble formula. A headline here, some bullet points there, maybe a respectable image if you’re lucky. Zzzzzz…

Our landing pages are constructed like psychological lure environments using advanced desire tactics and funnel pivots. Every component is painstakingly engineered to induce that subliminal state of must-have fixation in your prospect’s mind.

How do you choose the right keywords?

Sure, we could go after those semi-relevant keywords that’ll bleed your budget dry on lukewarm leads. Or we could chase those high-volume monstrosities and get eaten alive by the competition.

Simply put, we chase down the highest-value keyword opportunities for your business and make sure that we keep removing non performing keywords from campaigns.

How can I see results from your services?

We’ll furnish you with frank, clear-cut reports showing the up-to-the-minute stats on your campaigns at every step.

You’ll be able to track crucial metrics like your cost-per-acquisition, conversion rates, ROI figures and more with our advanced funnel diagnostic software. We have radical transparency when it comes to the numbers!

And if those numbers ever stop impressing, you can be damn sure we’re preparing a fresh new optimization offensive to get those profit needles headed due north again.